le blog

Dubsado advice, Honeybook tips,
and a little of everything
in between 

Not ready to hand over your systems to me yet? I get it. Explore my blog for practical advice on choosing the right CRM for your creative business, DIY setup tutorials, and client experience strategies that'll make your life easier. Consider it your personal cheat sheet while you build up the courage to let someone else handle the tech.

Hello there, darling! Welcome to Le Blog, a space for you to learn about the behind-the-scenes of running a business and get answers to all your CRM-related questions. My name is Chloe, and I am a client experience strategist. This is a fancy way of saying that I help business owners like you build systems […]

About Chloe, Dubsado, Honeybook

August 14, 2026

My Favorite Business, Life, and Time Management Tools as a Small Business Owner (& Law Student)

A screenshot of Google Calendar in dark mode with large chunks of time blocked out for business and school work

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Hello there, darling! Welcome to Le Blog, a free resource for creative business owners who want to spend more time doing what they love and less time sending emails. My name is Chloe, and I’m a client experience strategist—which means I help you improve every touchpoint in your business so your clients can’t stop talking […]

Client Experience

July 31, 2026

CRM vs Virtual Assistant: Which One Do You Really Need? 

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Hello there, darling! Welcome to Le Blog, your new favorite (and free!) resource for improving your client experience, one step at a time. My name is Chloe, and I’m a client experience specialist. I help small business owners like you improve the behind-the-scenes of running your business, from eliminating boring, repetitive admin tasks to creating […]

Client Experience

July 17, 2026

Everything You Need to Know About Client Onboarding (From a CX Specialist) 

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Hello there, darling! If you’ve landed here, you’re probably somewhere between “I cannot keep doing this manually” and “but I also cannot afford to hire someone right now,” and I want you to know that is a completely valid place to be. Maybe you’re just starting out and a professional setup isn’t in the budget […]

Client Experience, Dubsado, Honeybook

July 3, 2026

How to Build a CRM From Scratch: A Guide for DIYers 

A screengrab of a client experience map outlined in Whimsical

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Hello there, darling! Welcome to Le Blog, a resource for creative entrepreneurs who want to run their business without it running them. My name is Chloe, and I’m a client experience strategist. Which is a really fancy way of saying that I create systems and automations that make your life easier and your client’s life […]

Client Experience, Dubsado, Honeybook

May 27, 2026

The Calendly, Google Sheets, and DocuSign Alternative You Didn’t Know You Needed 

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Hello there, darling! You’ve found yourself on the It’s Chloe G blog – a space for creative business owners who want to save time, clear the chaos, and run their business without the chronic dread of a full inbox. My name is Chloe, and I’m a client experience strategist, which means I help small business […]

Client Experience

May 13, 2026

Email Organization Tips for Creative Businesses

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Hello there, darling! Welcome to Le Blog. This space is dedicated to answering common questions about your CRM, aka, your client relationship manager. My name is Chloe, and I’m a client experience strategist. This essentially means I make your clients adore working with you by creating personal, automated systems that cover every touch point and […]

Uncategorized

April 22, 2026

How to Organize Your Templates in Dubsado 3.0

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Hello there, darling! Welcome to Le Blog. My name is Chloe, and I’m a client experience specialist with a soft spot for independent travel advisors. I build back-end systems that make running your business feel less like a second job – specifically, the kind of intuitive, automated setup that keeps your client communication organized and […]

Dubsado, Travel Advisors

April 15, 2026

The One Thing All Fora Travel Advisors Need 

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Welcome to Le Blog — the go-to resource for service-based business owners who want a client experience that actually works. I’m Chloe, a client experience strategist, and today I’m walking you through something I wish someone had told me earlier: there is a right order to rebrand your business. Follow it, and you won’t have […]

Client Experience

April 1, 2026

How to Rebrand Your Business in the Right Order (And Why Your CRM Comes Last) 

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Hello darling! Welcome to Le Blog, the best free resource for wedding vendors who want to offer their clients a high-touch, luxury experience from inquiry to offboarding. My name is Chloe, and I’m a client experience strategist, which means I help you create seamless systems that make your life easier and your clients’ experience better. […]

Client Experience, Dubsado

March 4, 2026

The Best CRM for Wedding Planners (and Why Aisle Planner Isn’t Enough) 

A dark, filmy photo of a pearl necklace in a chamapagne glass

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hello, There

The Abridged Version- What do you get when you cross a Disney alum with a CRM enthusiast? Me—Chloe! I traded in my castle keys for CSS codes and never looked back. Crafting bespoke client experiences that don't suck the life out of you is my thing. Let me take your business tools from 'meh' to 'wow'. Because let’s face it, you have better things to do.

Read the Unabridged version

Are you overwhelmed at the idea of setting up your CRM yourself? 

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Here's what you'll learn…
  • Identify the most important parts of your CRM
  • The perfect (IMO) setup sequence to get everything ready for your clients
  • Establishing the groundwork for a streamlined system
  • My streamlined CX building blocks 👀

I've got a FREE guide for you